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Issue 132, 24/08/11
In this Issue
In Other News Click here to visit our Facebook page Click here to view TrinityP3 testimonials Click here to download the TrinityP3 Brochure. Click here to download the new Introducing TrinityP3 Presentation. Pass it on Know anyone who might be interested in our newsletter? Click here to forward this newsletter. |
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Welcome to the August edition of TrinityP3's e-newsletter. Here we bring you updates on the people, purpose and processes that are important to the marketing industry.
Have a question about Just ask us, we'd be happy to help. TP3 Launch World First iPhone app 
TrinityP3 today launched the world's first agency remuneration iPhone business app. The Resource Rate Calculator is an industry calculator designed to calculate resource rates such as head hour rates, annual salaries, overhead & profit markup and annual billable hours.
The Resource Rate Calculator is four calculators in one:
The Resource Rate Calculator app is ideal for: Marketers - to calculate the underlying salaries behind their agency’s head hour rates. Agency Account Management - to calculate agency resources rates from their salary costs using the agreed or contracted overhead and profit multiple. Procurement - to calculate billable hours per year for various markets and see how increasing and decreasing the number of billable hours impacts on the head hour rate. Agency Staff - to calculate what they should be paid on their charge out rate. Available now on the App Store. Read more, and download here FREE. 
On August 12, trade magazine, AdNews, published their Power 50 naming the 50 most powerful and influential people in Australian media, marketing and advertising. Since its inception in 2006, Darren Woolley, founder of TrinityP3 has consistently been named in the Power 50. AdNews referred to Woolley as the “Mr Wolf” of the marcomms industry in reference to the cult-classic film Pulp Fiction, where a cool, calm and collected Winston “The Wolf” Wolfe (played by Harvey Keitel) is the man they call to consult on the situation, direct the clean-up, and generally save the day. It is a reputation which AdNews points out has seen TrinityP3 "consult and negotiate on more than $500 million in media and creative agency contracts, over $2 billlion in marketing expenditure, and reviewed over $100 million in production spend" in the past financial year and "work with scores of the world’s top advertisers – including Lion Nathan, Diageo, IAG, and Singtel Optus". To read more, click here. Or for a confidential discussion with Darren, contact him direct. 
Marketing First Forum is a distributed thought leadership collective of like minded marketing professionals around the world. M1F assists marketers on global marketing excellence through local knowhow and effectiveness. By creating an Open Group we are keen on providing an opportunity to share and address with our peers the complex and challenging issues facing the management of marketing communications in today's world. This Group is open for all to join and we welcome discussions and productive dialogue with like-minded marketers, communication agencies as well as consultants. PLEASE JOIN!
For information on our services and contact details please go to www.m1f.org. 
Are you on Facebook? If so, keep up with the latest trends and information on Strategic Marketing Management with the TrinityP3 Facebook page. Check it out and if you 'LIKE' what you see, then 'LIKE'' TrinityP3 and leave a COMMENT. And remember to stay connected by following us on Twitter. 
In the past month at TrinityP3 we have: If you would like assistance or advice on any aspect of your marketing spend, contact us today for a confidential discussion. |
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